Remo
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| Remo | |
|---|---|
| Image:Remo.gif | |
| Type | Private |
| Founded | 1957 |
| Headquarters | Valencia, California |
| Key people | Remo Belli, Founder and CEO Brock Kaericher, President Doug Sink, CFO |
| Industry | Musical Equipment |
| Products | drumheads, drumsets, percussion instruments and accessories |
| Revenue | 12.7 million USD (est.) |
| Employees | 320 |
| Website | www.remo.com |
Remo is an American drumhead company. They are well known for their highly successful Weatherking series, which is now seen on orchestral, world, and marching percussion, and drum sets.
In addition to drumheads, Remo also produces drumsets and ethnic percussion instruments.
[edit] History
Drummer Remo D. Belli experimented with PET film as a possible material for the production of drumheads after World War II due to its consistency in tonal qualities, and resistance to weather changes. REMO was founded in 1957.
Through the 1960s, it was a fight to gain market acceptance. Purist jazzmen preferred the sound of natural calfskin. Rock drummers appreciated the added durability and attack.
Originally, drumheads were white and opaque to help mimic the look of calfskin. Later innovations were clear drumheads, two ply drumheads (for added durability and depth) and simulated natural drumheads with a product called "Fiberskyn" which is on its 3rd version.
Three of the most dominant drumheads in recording and sales have been:
The ambassador : a 10 mil single ply drumhead
The pinstripe: a two ply drumhead made of dual layers of 7 mil film bonded at the edges
The controlled sound (cs) black dot. Ambassador weight drumhead, with a reinforcing "dot" in the center to control overtones.
Current lineups include: Powerstroke - single ply with outer control ring 1 and 2 ply. This concept has become the defacto standard for kick drum batter heads. Virtually all manufacturers produce kits with a similar batter head.
DW: ambassador weight drumheads with white damping strips designed specifically for drum workshop drums.
Remo has factories in the USA and in Taiwan, where the "UT" versions are made.
Remo's chief competition is Evans drumheads and Aquarian accessories. Another major producer is "Attack" from Taiwan.
